Facebook Ads – Landing Page Views vs. Link Clicks (Explained) | Thông tin miễn phí

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If you are running Facebook ads and want to understand the key differences between a Landing Page Views vs. a Link Clicks ad delivery optimization then you …

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Facebook Ads - Landing Page Views vs. Link Clicks (Explained)
Facebook Ads – Landing Page Views vs. Link Clicks (Explained)

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Facebook Ads – Landing Page Views vs. Link Clicks (Explained).

ad creative does not use valid link: the link in this ad is either missing or invalid for link click ads optimization. this could be because this ad needs to link external content (e.g..

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29 thoughts on “Facebook Ads – Landing Page Views vs. Link Clicks (Explained) | Thông tin miễn phí

  1. Rolan L says:

    Great video, easy to understand. Just a question though, does the traffic only apply to url website or app? What if i use i google form which i can collect data? Would facebook allow it? Or ill be rejected?

  2. uthought says:

    Also, I optimized my Engagement objective ad for 'landing page views' but the ad wasn't able to get out of the learning phase due to not making 50 conversions in the test window. I switched it over to 'link clicks.' Should I keep landing page views, but switch the objective to Traffic instead of engagement? OR continue with link clicks/engagement objective? Thanks!

  3. Kumar says:

    Thank you. In the landing page ad metrics , Facebook also shows the Unique Link Clicks (alongside Landing Page views). Does the ratio of Landing page to Unique Link clicks – anyway indicate the web page speed quality ? Or it could be any other thing. How to interpret the difference for any improvement ?

  4. PARTH PANCHOLI says:

    Very helpful
    Pls pls I want to ask something,
    That my landing page have views, visitors are visiting page and filling forms.
    But same data is not reflecting in Facebook ads manager as landing page views.
    Pls suggest me something.
    I am waiting for your reply

  5. Justin J Rahman says:

    Would you recommend Instant Experience(including canvas or anything within facebook) or Website Landing Page? You know me it’s the health insurance stuff lol. IE would load faster while still having the same article information and maybe look better, as well as easier to collect info with pre filled sections.

  6. Teddy Feng says:

    Your video is awesome. May I ask a question? When I set up my facebook ads for traffic. There are two options "impression" and "link click" . However, the "link click" option is locked, which means I can only use impression. Do you know why?

  7. Sujit Ghosh says:

    another awesome video ..

    allow me a question:

    If my objective is to drive traffic to my landing page, which one should work best?

    Chosing 'Landing page views ' under traffic campaign or choosing ' Landing page views ' under conversion campaign? what would be the cost implications? thanks

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